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On the cover of the magazine there is 'Rita Ora' in bold, black text to emphasis and show that this magazine is about Rita Ora. By doing so, this with then entice her fans into buying the magazine when seeing this cover. This is furthered by the fact that there is a big image of Rita Ora in the middle of the magazine cover. There is a mixture of red and black text which could have been to make the magazine cover stand out.

The sell lines on the magazine cover consist of, 'spring fashion', 'how to look like Gigi Hadid' and 'the fairy princess hair.' These sell lines convey the fact that this is a fashion magazine catered towards females which is shown through these sell lines. Also, by saying 'Welcome to Phychic school', could potentially mean that is also targeted towards people still going to school so teenagers. 

Looking at this cover, in terms of who this is targeted at, one group that this is targeted at could be Rita Ora's fans as it does have an image of her on the cover along with having her name in big and bold. So by doing so when a fan of her may come across this magazine, they'll see her and her name and instantly know that this magazine is about her and most likely buy it. Another group that this magazine cover could be targeted at is females interested in fashion between 17 and late 20s. This is shown through the sell lines such as 'spring fashion.'

In terms of layout and text, some text is in red and some is in black. The text in red is the sort of introduction, and then headings that are questions which suggests that it is important or that the creator wants this to stand out. 

Looking in more depth at the text, it could be argued that the double page spread is more for her fans only or people that potentially want to know more about her. This is because some of the text consists of 'Rita was actually born in Yugoslavia.' This could be done to build more of a relationship to potentially get more magazine sales

 

In terms of who this is targeted at, obviously it will be targeted at Rita Ora fans and the double page spread is about her and there being an image of her as well further reinforces this. Along with that this double page spread could also be aimed towards UK pop fans who are interested in her as shes been stated as 'the UK's hottest music star' and that she is 'dubbed Britain's answer to Rihanna.' Doing this will make people who may not have heard of her before then see her as this huge pop star and then take interest in her. This double page spread may also be aimed towards Jay Z fans as well as his name is in red multiple times which could suggest that the creators of this double page spread will want him to stand out to entice his fans into buying the magazine more often. 

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